The Leaders in Outdoor Living
We’re expanding nationally and are strategically aligned to provide unmatched support, resources, and innovative solutions to a wide range of pool professionals.
About Us
Why Partner With Us?
Easton Select Group is a Massachusetts-based pool services and backyard leisure company with a diversified portfolio of brands providing pool products, services, and expertise to meet the evolving needs of homeowners nationwide.
Built on a second-generation family business with a 50-year legacy of quality and innovation, Easton Select Group’s strategy is to pursue meaningful acquisition opportunities in a highly fragmented industry to achieve the size and scale that provides pool professionals with a competitive advantage for continued success.
Partnerships That Last
Strategic Acquisitions for Accelerated Growth
Our strategy is to seek acquisitions and to empower and unlock their untapped potential to achieve the size and scale of Easton Select Group, and to empower our partners and lending expertise where it can do the most good.
Plunge Pool Concepts
Plunge Pool Concepts is more than just a pool; it is an experience. From start to finish, our network of Authorized Dealers is fully trained to bring your backyard dreams to life with superior-quality manufacturing in MA and TX.
Christman Pool Service
Easton Pool & Spa
Atlantic Water Service
Environmental Pools
When you choose Environmental Pools as your pool builder, you choose 30+ years of custom pool building expertise.
Sweetwater Pool Service
Island Pools
Strategic Excellence
Easton Select Group’s growth strategy capitalizes on two major home trends
Expanding Demand For Pool Services
The past five years have seen a significant rise in U.S. pool installations, leading to increased demand for maintenance and services. Easton Select Group is positioned to meet this demand through strategic acquisitions of companies specializing in maintenance, parts, service, and cleaning.
The Rise Of Pools For Smaller Yards
As expansive homes are increasingly built on smaller lots; homeowners are designing unique backyards incorporating smaller inground pools. Easton Select Group’s Plunge Pool Concepts addresses this demand with its customizable, easy-to-install and easy-to-maintain Plunge Plus line of pools that fit any size yard.
